Hey there,
Let’s start with the number that matters.
🌟 46% 🌟
That’s how much of Cadenshae’s total revenue is now coming from email and SMS.
Not during a promo spike. Not during BFCM.
This is their ongoing, scalable revenue engine across multiple global markets. That number alone should make any growth-hungry brands pause.
The Proof
Here is the raw data from the shift:
-
46% of total revenue attributed to Email + SMS
-
+13% increase in AOV (NZ market)
-
+12.3% lift in flow revenue per recipient
-
Seamless expansion across AU, US, CA, NZ, and the UK
👉 Skip the walkthrough to read the full Cadenshae case study
👉 Or watch the video breakdown to see the global system in action
The "Goldmine" they were ignoring
When we started, Cadenshae was already a successful multinational, but their growth had plateaued because their backend wasn't working for them.
They were paying for global traffic, but the profit was leaking out of the bottom of the bucket.
The most shocking part? In a massive market like Australia, they had a huge list but weren't using SMS at all. They were literally leaving money on the table.
Turning Fragmented Presence into a Machine
We built a unified global infrastructure for this powerhouse brand:
- Zero to One SMS
We launched targeted flows in AU that felt like personal conversations, not just "SALE" broadcasts.
- The Deliverability Reset
We moved all global regions to a "High" reputation rating so they actually hit the inbox.
- Flow Revamp
We replaced "Frankenstein" flows with conversion-focused messaging that scaled from New Zealand to North America.
The result
‼️Owned revenue hit 50% in their home market, and they moved from a fragmented presence to a predictable revenue machine.
Why this matters heading into 2026
If you’re doing $10M+ but 90% of your growth is tied to Meta ads, you don’t own a business—you own an ad account.
Cadenshae proves that when you stop "renting" customers and start "owning" them through proper infrastructure, every dollar you spend on ads becomes twice as valuable.
Stop leaving 40% of your revenue on the table.
👉 Read the Full Case Study
or
👉 Watch the Breakdown Instead
If you have any questions or want to go deeper into this case study, just reply to this email and we can keep the conversation going 🤙🏼
Cheers,
Josh